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Due to the economic downturn during the start of the 2000s, Genie decided to acquire a partner who held the same values. They partnered up with Terex Corporation. This company has a history acquiring equipment manufacturers throughout the world who proved to be a good business match. Genie Industries was sold during the year 2002 and became a part of Terex Corporation.
During the initial years after the sale, it was determined to maintain the Genie brand within the Terex Aerial Work Platforms or AWP segment of Terex, due to the name's solid reputation in the marketplace. Thus, all Genie equipment continue to be sold under the Genie brand name.
Genie takes pride in listening to their clients. The company is devoted to continually improving efficiency and quality and is also committed to minimizing waste. Even long after the sale has been closed, the company focuses on offering outstanding support. These are the very work disciplines which have made Genie a trusted brand name over the past decades and continue to keep their reputation for quality and top-of-the-line equipment.
Genie's DC and Bi-Energy machines are emission-free, quiet equipment capable of working in delicate work environments. Where the machine needs to be driven significant distances, such as in industrial situations, the Genie bi-energy system combines the advantages of a 48V DC machine with the power of a diesel-powered generator.
The man who founded Nilfisk-Advance, P.A. Fisker, began as an electrical engineer who really liked to work on electrical motors. After founding his company in the year 1906, he started to make motors to drive fans, machine tools, drills and coffee grinders. Mr. Fisker's dream from the start was to have a global company marketing goods globally.
